Seven things your users think that will cause your product to fail
- “I don’t like it”
- “I don’t even want it”
- “I don’t even know how to use it”
- “I am happy with what I have”
- “I don’t want to pay for it”
- “No one else is using it”
- “I don’t trust it”
And what things you can do to over come this
Follow the deck to see where you can use techniques like:
- Rapid Prototyping
- Wire-Frames
- Reference Products (X of Y for Z)
- Gap Analysis
- USP Identification
- Product Definition
- Experience Design
- User Interface
- Habit Building
- Empathy Maps
- Product Migration
- Product Marketing
- Product Pricing
- User Research
- Business Models
- Go To Market
- Product Marketing
- Product Branding
- Product Support
- Product Reviews
- User Psychology
Sharing
SlideShare: https://www.slideshare.net/ddiinnxx/7-reasons-why-your-software-will-fail
SpeakerDeck: https://speakerdeck.com/ddiinnxx/7-reasons-why-your-software-will-fail
